THE NEW UNIVERSAL BUSINESS CARD
I was at the New York Hotel Show last week and, as usual, picked up a number of business cards. Usually, when I get back to the office, we update our database with contact names, phone numbers, e-mail addresses and the like. Lo and behold if one of the cards I picked up this year no longer features a phone number. The card belongs to an international executive with one of the leading hotel groups (in fact, I will tell you, it is Accor Sofitel) and he claims that, since he travels the world four weeks a month, having a phone number on his card would not do him all that much good. E-mails reach him on his Blackberry wherever he might be, and he can call back if needed. What is next? A card with no company name, in case you get to keep the same e-mail address when you change employers? That would definitely help me keep track of industry people.
posted by Benoit Gateau-Cumin at
11:20 AM
2 Comments:
way to go!
I agree, with universal business cards, today most people today use blackberries and email for initial communication.
I also think a permanent address is quickly becoming a thing of the past, especially for those who work internationally. I consider myself to be a Global Citizen first and a Canadian second; due to this I do not list an address on my business card, and list a phone number last.
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